Amazon creates NoSpace for Australian authors: Ingram Spark to the rescue?

In my previous post I mentioned the problems Australian authors are having under the new KDP publication model. I wanted to offer a couple of observations based on personal experience.

I have used KDP, CreateSpace and Ingram Spark in my experiments with publishing to date. I found Ingram Spark quite problematic – this was a couple of years ago – it didn’t seem at all friendly and had difficult protocols which had to be followed exactly for it to work successfully. IS charged a set-up fee (unlike CreateSpace/KDP) and you had to re-pay every time you changed anything eg because of errors you discovered only after the first files had been set up. I had problems with a colour shift in one of my covers and when I asked IS why this was so they were completely unhelpful, and didn’t want to engage in any discussion about it. They said the problem was in my files, but they came out perfectly on Create Space. If you have published ANYTHING on Kindle in the previous year, IS cannot distribute to Kindle, ditto Apple. There were heaps of others to whom they distributed though, and this became important when I realized that Australian readers could order my books through sellers like Book Depository and Angus and Robertson online. Booksellers could, if they wished, order them too. Amazon didn’t offer anything like it and seemed to have no Australian outlets. If someone in Australia wanted to buy a print copy through Amazon they had to pay a huge postage fee.

Now Australian readers can’t even buy from the US site. If they want a print copy of a book by an Australian author who has published with Amazon they have to order from the Australian site and pay the A$ price and the postage from the US as well. What’s worse for authors, they can’t access their own books for review copies or place bulk orders as they used to be able to do from CreateSpace. So the need for an alternative becomes compelling.

Ingram Spark has printing facilities in Australia, in Melbourne to be precise. So they can print one copy, or multiples, and ship them to the author directly. Their printing costs are higher in some cases than CreateSpace used to be, but having local access more than compensates. Ingram Spark seems to be making a much more active effort to engage with the self-publishing community. If you belong to the Alliance of Independent Authors IS was offering free set-up, for instance. Not sure if that is still the case, but will find out in a few weeks when I set up two of my new publications and will report back.

Now to the option of local printing. I have checked out two Sydney-based printers and am about to see what a service in my local regional area can do. This is not old-time offset printing, but Print on Demand suitable for short runs. One printer offered quick service and lovely-quality print (including good quality covers based on the CreateSpace files I provided) but the cost was so far in excess of what IS or CreateSpace offered and you had to arrange your own pick-up and obviously storage. Another couldn’t work with the type of files I had at all and said they weren’t going to be compatible with their machines.

Once you go to the commercial printing universe you are in a world of pain. Here’s why: https://graphicdesign.stackexchange.com/questions/58921/which-file-format-is-best-for-printing

Printers have their own expectations and facilities. I had a professional designer do both interior layout and covers for my previous books but local printers still had problems. Now I’m looking at using either Pressbooks or Vellum for the interiors and getting a professional designer for the covers. Whether this would work with the local printer, we shall see. Anyway, if you do go the local printer route, you have to be able to pick up and store your books, and forward/deliver them to the customer. And charge a much higher price. I am thinking of doing some locally printed good quality paperbacks for my own sales (through the website and maybe some local bookshops) as well as using Ingram Spark AND KDP. Steep learning curves all around.

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